{"id":7828,"date":"2016-03-28T03:40:26","date_gmt":"2016-03-28T07:40:26","guid":{"rendered":"http:\/\/aptgadget.com\/?p=7828"},"modified":"2017-05-05T09:40:01","modified_gmt":"2017-05-05T13:40:01","slug":"eclincher-new-social-media-marketing-tool","status":"publish","type":"post","link":"https:\/\/aptgadget.com\/tr\/eclincher-new-social-media-marketing-tool\/","title":{"rendered":"eClincher \u0130ncelemesi: \u015eehirdeki Yeni Sosyal Medya Pazarlama Arac\u0131"},"content":{"rendered":"<p>Ge\u00e7enlerde bir arkada\u015f\u0131m kendisine mevcut en iyi sosyal medya y\u00f6netim ve otomasyon hizmetini \u00f6nermemi istedi. Yakla\u015f\u0131k 15 \u00e7al\u0131\u015fan\u0131 ve 50'den az m\u00fc\u015fterisi olan k\u00fc\u00e7\u00fck bir ajans i\u015fletiyor ve \u015fu anda sosyal medya varl\u0131klar\u0131n\u0131 ve bloglar\u0131n\u0131 y\u00f6netiyor.<\/p>\n<p>Hootsuite'in art\u0131lar\u0131 ve eksileri ile i\u015fim bitmek \u00fczereydi. <a href=\"https:\/\/aptgadget.com\/tr\/meet-edgar-social-media-management-and-automation-the-easy-way\/\">Edgar ile tan\u0131\u015f\u0131n<\/a> ve bir uygulamay\u0131 di\u011ferine nas\u0131l tavsiye edece\u011fime ikna olamad\u0131m. Meet Edgar ger\u00e7ekten g\u00fczel, temiz ve da\u011f\u0131n\u0131kl\u0131ktan uzak bir aray\u00fcz sunuyor. Ayr\u0131ca sosyal medya ak\u0131\u015flar\u0131n\u0131z\u0131n yak\u0131t\u0131n\u0131n bitmesini \u00f6nleyen \u00fcnl\u00fc geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclm\u00fc\u015f kuyruk i\u015flevine de sahip. Ancak di\u011fer yandan, yaln\u0131zca LinkedIn, Facebook ve Twitter ile \u00e7al\u0131\u015f\u0131yor ve takip\u00e7ilerinizle do\u011frudan uygulama i\u00e7inden etkile\u015fime girmenize izin vermiyor. Yine de belirli bir hizmete gitmeniz ve belirli bir kullan\u0131c\u0131ya yan\u0131t vermeniz gerekiyor. Ve Hootsuite, i\u015flevsellik a\u00e7\u0131s\u0131ndan ne kadar zengin olursa olsun, geri d\u00f6n\u00fc\u015f\u00fcm kuyru\u011funa sahip de\u011fildir ve her bir g\u00f6nderiyi \u00f6zenle eklemeniz ve planlaman\u0131z gerekir!<\/p>\n<p>Arkada\u015f\u0131ma her iki arac\u0131 da kullanmas\u0131n\u0131 s\u00f6ylemeye karar vermi\u015ftim, \u00e7\u00fcnk\u00fc her biri sosyal medya y\u00f6netimi ve otomasyonunun belirli y\u00f6nlerini kaps\u0131yor. <a href=\"https:\/\/track.flexlinkspro.com\/a.ashx?foid=1061344.2975691&amp;foc=2&amp;fot=9999&amp;fos=1\" target=\"_blank\" rel=\"noopener\">eClincher<\/a>. \u0130\u015flevsellik ve paran\u0131n kar\u015f\u0131l\u0131\u011f\u0131 a\u00e7\u0131s\u0131ndan ger\u00e7ekten hayran kald\u0131m. Daha az paraya, bu iki uygulaman\u0131n sundu\u011fu her \u015feyi ve daha fazlas\u0131n\u0131 birle\u015ftirdi. G\u00fcler y\u00fczl\u00fc ve profesyonel destek ekibinden bahsetmiyorum bile. Kullan\u0131c\u0131 aray\u00fcz\u00fc biraz eski moda g\u00f6r\u00fcn\u00fcyor ve pek ho\u015fuma gitmedi ama bence eClincher hem Hootsuite'i hem de Meet Edgar'\u0131 di\u011fer her a\u00e7\u0131dan a\u00e7\u0131k ara geride b\u0131rak\u0131yor.<br \/>\n<a href=\"https:\/\/track.flexlinkspro.com\/a.ashx?foid=1061344.2975691&amp;foc=2&amp;fot=9999&amp;fos=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-14101 size-full aligncenter\" src=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1.png\" alt=\"\" width=\"151\" height=\"37\" srcset=\"https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1.png 151w, https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1-300x74.png 300w, https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1-767x188.png 767w, https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1-1024x251.png 1024w, https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1-765x187.png 765w, https:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/visit1-244x60.png 244w\" sizes=\"auto, (max-width: 151px) 100vw, 151px\" \/><\/a><\/p>\n<h3><strong>\u0130\u015fte eClincher'\u0131n sunduklar\u0131 ve neden onu tavsiye etmeyi se\u00e7ti\u011fim:<\/strong><\/h3>\n<h2>Entegrasyon kapsam\u0131:<\/h2>\n<p>eClincher \u00e7ok \u00e7e\u015fitli sosyal medya ve analiz kanallar\u0131yla \u00e7al\u0131\u015f\u0131r. \u015eu anda listede Facebook, Twitter, Google+, LinkedIn, Pinterest, Google Analytics, Instagram, Youtube, Blogger ve Feedly yer al\u0131yor. Bu g\u00f6steri\u015fli bir \u015fey. Bu hesaplardan herhangi birini eClincher profilinize kolayca ekleyebilir ve neredeyse her y\u00f6n\u00fcn\u00fc tek bir noktadan kontrol edebilirsiniz. Beklendi\u011fi gibi, Instagram'a hala resim g\u00f6nderemezsiniz. eClincher bu konuda hi\u00e7bir \u015fey yapamaz. Sosyal medya y\u00f6netim ara\u00e7lar\u0131, her hizmetin API'sinin sa\u011flad\u0131\u011f\u0131 i\u015flevselli\u011fe ba\u011fl\u0131d\u0131r ve Instagram bunu en ba\u015f\u0131ndan beri masa\u00fcst\u00fc bilgisayarlardan herhangi bir g\u00fcncellemeye izin vermeme politikas\u0131 haline getirmi\u015ftir. Ancak, \u015firkete g\u00f6re yak\u0131nda eClincher i\u00e7in Instagram'a da resim g\u00f6nderebilecek bir mobil uygulama geliyor. Mobil uygulama t\u00fcm planlara dahildir.<\/p>\n<p>\u0130\u015fte eClincher'\u0131n \u00f6zelliklerine ve i\u015flevlerine genel bir bak\u0131\u015f:<\/p>\n<h2>Postalama ve \u00c7izelgeleme:<\/h2>\n<p>Publishing alt\u0131nda, sosyal medya ak\u0131\u015f\u0131n\u0131z\u0131 canl\u0131 tutmak i\u00e7in size eksiksiz bir paket sunan bir dizi kapsaml\u0131 ve benzersiz \u00f6zellik elde edersiniz:<\/p>\n<ul>\n<li>Yeni g\u00f6nderiler olu\u015fturabilir ve bunlar\u0131 do\u011frudan ayarlad\u0131\u011f\u0131n\u0131z herhangi bir hesaba g\u00f6nderebilirsiniz.<\/li>\n<li>G\u00f6nderilerinizi \u00f6nceden se\u00e7ilmi\u015f bir tarih ve saatte g\u00f6nderilecek \u015fekilde planlayabilirsiniz.<\/li>\n<li>Taslak g\u00f6nderiler olu\u015fturabilir ve bunlar\u0131 ileride kullanmak \u00fczere kaydedebilirsiniz.<\/li>\n<li>Kuyruklar olu\u015fturabilirsiniz ve bu eClincher'\u0131n \u00e7ok heyecan verici bir \u00f6zelli\u011fidir. Bu \u00f6zellik temel olarak eClincher'\u0131 bir grup g\u00f6nderinizi geri d\u00f6n\u00fc\u015ft\u00fcrecek ve hesaplar\u0131n\u0131za yeniden g\u00f6nderecek \u015fekilde ayarlaman\u0131z\u0131 sa\u011flar. Herkesin zaman zaman yeniden g\u00f6nderilmesi gereken, hi\u00e7 eskimeyen i\u00e7erikleri vard\u0131r. Bu \u015fekilde, sosyal medya y\u00f6netimi i\u00e7in harcad\u0131\u011f\u0131n\u0131z zaman ve \u00e7abay\u0131 b\u00fcy\u00fck \u00f6l\u00e7\u00fcde azalt\u0131rken, g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 art\u0131rma olana\u011f\u0131na sahip olursunuz. Her kuyruk i\u00e7in bir biti\u015f tarihi belirleyebilir veya sonsuza kadar \u00e7al\u0131\u015fmas\u0131na izin verebilirsiniz. Bu, \u00f6zellikle belirli bir s\u00fcre boyunca bir grup g\u00f6nderiyi tekrar tekrar g\u00f6ndermek istedi\u011finiz etkinlikle ilgili kuyruklar i\u00e7in kullan\u0131\u015fl\u0131d\u0131r.<\/li>\n<li>Toplu y\u00fckleme eClincher'\u0131n bir di\u011fer harika \u00f6zelli\u011fidir. \u0130\u00e7eri\u011fi do\u011frudan RSS'den veya do\u011frudan bir CSV dosyas\u0131ndan i\u00e7e aktarabilir ve taslaklar\u0131n\u0131za veya bir kuyru\u011fa g\u00f6nderilmesini sa\u011flayabilirsiniz.<\/li>\n<li>Yeni g\u00f6nderi aray\u00fcz\u00fc baz\u0131 faydal\u0131 (bazen 3. taraf) \u00f6zellik ve hizmetlerle de entegre olmaktad\u0131r. Bu \u00f6zellikler ve hizmetler \u015funlar\u0131 i\u00e7erir:\n<ol>\n<li>Ba\u011flant\u0131lar\u0131 k\u0131saltma yetene\u011fi.<\/li>\n<li>Resim ekleme yetene\u011fi.<\/li>\n<li>Pixabay.com, Giphy.com ve Canva.com ile g\u00fczel bir entegrasyon. G\u00f6rselleri bulabilir, g\u00f6rseller ve ill\u00fcstrasyonlar olu\u015fturabilir ve d\u00fczenleyebilir, sosyal g\u00f6nderinize ekleyebilirsiniz. Ayr\u0131ca animasyonlu gifleri arayabilir ve ekleyebilirsiniz.<\/li>\n<\/ol>\n<\/li>\n<\/ul>\n<p><a href=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_01-e1459280801866.jpg\" rel=\"attachment wp-att-8114\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"612\" class=\"aligncenter size-large wp-image-8114\" src=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_01-1024x612.jpg\" alt=\"eClincher Scheduling\" \/><\/a><\/p>\n<h2>T\u00fcm sosyal medya i\u00e7in tek bir evrensel gelen kutusu:<\/h2>\n<p>Di\u011fer bir\u00e7ok sosyal medya y\u00f6netim arac\u0131n\u0131n aksine eClincher, gelen t\u00fcm mesajlar\u0131n\u0131z\u0131 ve bildirimlerinizi kontrol edebilece\u011finiz evrensel bir gelen kutusuna sahiptir. \u00d6nemli bir g\u00fcncellemeyi ka\u00e7\u0131rmad\u0131\u011f\u0131n\u0131zdan emin olmak i\u00e7in t\u00fcm kanallar\u0131n\u0131z\u0131 ayr\u0131 ayr\u0131 kontrol etmenize gerek yoktur. Buna yeni takip\u00e7iler, bildirimler, LinkedIn \u015firket sayfan\u0131zdaki yorumlar, Facebook mesajlar\u0131, Google + yorumlar\u0131 ve daha fazlas\u0131 dahildir. Ayr\u0131ca hangi hesaptan ne t\u00fcr mesajlar g\u00f6rmek istedi\u011finizi (veya g\u00f6rmemek istedi\u011finizi) kontrol edebilirsiniz. Ayr\u0131ca mesajlar\u0131n\u0131z\u0131 daha sonra ba\u015fvurmak \u00fczere kategorize edebilir ve etiketleyebilirsiniz. En iyi k\u0131sm\u0131: kullan\u0131\u015fl\u0131 bir arama kutusu. Art\u0131k belirli bir mesaj\u0131 bulmak i\u00e7in t\u00fcm sosyal medya kanallar\u0131n\u0131z\u0131 taraman\u0131za gerek yok. Meet Edgar'dan farkl\u0131 olarak eClincher, uygulama i\u00e7inden hayranlar\u0131n\u0131z, takip\u00e7ileriniz ve m\u00fc\u015fterilerinizle do\u011frudan etkile\u015fim kurman\u0131z\u0131 sa\u011flar. Tweetlere yan\u0131t verebilir, bir takip\u00e7iye DM g\u00f6nderebilir veya bir LinkedIn arkada\u015f\u0131n\u0131za mesaj g\u00f6nderebilirsiniz. Ayr\u0131ca onlar\u0131n g\u00f6nderileri ve profilleri ile de etkile\u015fime ge\u00e7ebilirsiniz.<\/p>\n<p><a href=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_03-e1459280958384.jpg\" rel=\"attachment wp-att-8115\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"611\" class=\"aligncenter size-large wp-image-8115\" src=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_03-1024x611.jpg\" alt=\"eClincher Social\" \/><\/a><\/p>\n<h2>Analitik:<\/h2>\n<p>Herhangi bir sosyal medya y\u00f6netim ve otomasyon arac\u0131n\u0131n ana sat\u0131\u015f noktalar\u0131ndan biri analitik yetenekleridir ve eClincher'\u0131nki inan\u0131lmazd\u0131r. Her sosyal medya y\u00f6neticisi, kontrol\u00fc alt\u0131ndaki en az her sosyal medya kanal\u0131 hakk\u0131nda periyodik raporlar haz\u0131rlamak zorundad\u0131r. eClincher bu sorunu \u00e7\u00f6zmek ve farkl\u0131 sosyal medya kanallar\u0131ndan gelen t\u00fcm analizlerinizi tek bir ba\u015fl\u0131k alt\u0131nda birle\u015ftirmekle kalmaz, daha da ileri giderek Google Analytics (ger\u00e7ek zamanl\u0131 trafik dahil), LinkedIn \u015firket sayfas\u0131 analizleri, Blogger ve YouTube'u analiz panosuna dahil eder. Art\u0131k farkl\u0131 veriler aramak zorunda de\u011filsiniz, sadece eClincher hesab\u0131n\u0131z\u0131 kurman\u0131z yeterli.<\/p>\n<p>eClincher'\u0131n yeni bir \u00f6zelli\u011fi, ni\u015finizdeki ve a\u011f\u0131n\u0131zdaki etkileyicileri bulma yetene\u011fidir. Influencer pazarlamas\u0131 bug\u00fcnlerde \u00e7ok yayg\u0131n ve eClincher tam da bu y\u00f6ntemi kolayla\u015ft\u0131r\u0131yor. eClincher'\u0131n aray\u00fcz\u00fcnden, se\u00e7ilmi\u015f bir influencer listesinden insanlarla do\u011frudan etkile\u015fim kurabilirsiniz.<\/p>\n<p><a href=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_04-e1459281031551.jpg\" rel=\"attachment wp-att-8116\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"611\" class=\"aligncenter size-large wp-image-8116\" src=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_04-1024x611.jpg\" alt=\"eClincher Analytics\" \/><\/a><\/p>\n<h2>Sosyal Yard\u0131m ve \u00d6zel beslemeler:<\/h2>\n<p>Yeni m\u00fc\u015fteri adaylar\u0131 ve potansiyel m\u00fc\u015fteriler ar\u0131yorsan\u0131z ya da sadece \u00fcr\u00fcn\u00fcn\u00fczle ilgili hi\u00e7bir m\u00fc\u015fteri g\u00f6r\u00fc\u015f\u00fcn\u00fc ka\u00e7\u0131rmamaya \u00e7al\u0131\u015f\u0131yorsan\u0131z, bu \u00f6zelli\u011fi ka\u00e7\u0131rmamal\u0131s\u0131n\u0131z. \u00dcr\u00fcnlerinize veya hizmetlerinize ihtiya\u00e7 duyan ki\u015fileri bulmak ve onlarla ba\u011flant\u0131 kurmak i\u00e7in belirli arama terimleriyle istedi\u011finiz say\u0131da \u00f6zel ak\u0131\u015f olu\u015fturabilirsiniz. Bu beslemeler sayesinde trendleri ve rakipleri kolayca izleyebilir ve olas\u0131 m\u00fc\u015fteri ho\u015fnutsuzluklar\u0131n\u0131 sosyal medyada kontrolden \u00e7\u0131kmadan \u00f6nce \u00f6nleyebilir ve azaltabilirsiniz. Sadece do\u011fru anahtar kelimeler ve hashtag'lerle ayarlaman\u0131z yeterlidir. \u0130lgin\u00e7 buldu\u011funuz herhangi bir RSS beslemesini de ekleyebilirsiniz.<\/p>\n<p><a href=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_02-e1459281086536.jpg\" rel=\"attachment wp-att-8117\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"581\" class=\"aligncenter size-large wp-image-8117\" src=\"http:\/\/aptgadget.com\/wp-content\/uploads\/2016\/03\/eclincher_02-1024x581.jpg\" alt=\"eClincher Outreach Feeds\" \/><\/a><\/p>\n<h2>Fiyatland\u0131rma:<\/h2>\n<p>\u0130\u015fte eClincher'\u0131n rekabeti ger\u00e7ekten g\u00f6lgede b\u0131rakt\u0131\u011f\u0131 yer buras\u0131. Ayl\u0131k minimum 15 USD'lik fiyat\u0131yla rakiplerinin \u00e7o\u011fundan daha fazlas\u0131n\u0131 sunuyor. Ayl\u0131k 40 USD'lik temel plan i\u00e7in 15 profil, 15 kuyruk, 3 Google Analytics hesab\u0131 ve daha fazlas\u0131na sahip oluyorsunuz. Do\u011fruyu s\u00f6ylemek gerekirse, bu rekabet\u00e7i fiyatlara benzer bir ara\u00e7 bulamad\u0131m. Kendiniz g\u00f6r\u00fcn (<a href=\"https:\/\/eclincher.com\/pricing\/?utm_source=aptgadget\" target=\"_blank\" rel=\"noopener\">eClincher Fiyatland\u0131rma<\/a>). Bu arada, t\u00fcm planlar i\u00e7in \u00fccretsiz 14 deneme s\u00fcresi de var ve kredi kart\u0131 bilgilerinizi vermenize bile gerek yok.<\/p>\n<h2>M\u00fc\u015fteri deste\u011fi:<\/h2>\n<p>Son olarak, m\u00fc\u015fteri deste\u011finden bahsetmek istiyorum. eClincher yaln\u0131zca genel m\u00fc\u015fteri deste\u011fi taleplerine h\u0131zl\u0131 bir \u015fekilde yan\u0131t vermekle kalm\u0131yor, ayn\u0131 zamanda insanlar\u0131n ihtiya\u00e7lar\u0131n\u0131 ve iyile\u015ftirme ve \u00f6zellik taleplerini \u00e7ok dikkatli bir \u015fekilde dinliyor. Ve bug\u00fcnlerde, pek \u00e7ok \u015firket (\u00f6zellikle de k\u00f6kl\u00fc olanlar) hakk\u0131nda b\u00f6yle bir \u015fey s\u00f6yleyemezsiniz.<\/p>\n<h2>Benim fikrim:<\/h2>\n<p>E\u011fer kullan\u0131c\u0131 d\u00fc\u015f\u00fcn\u00fclerek tasarlanm\u0131\u015f bir ara\u00e7 ar\u0131yorsan\u0131z, o zaman kesinlikle eClincher'\u0131 deneyin. Bu sosyal medya \u00fcretkenlik platformu, birka\u00e7 ila y\u00fczlerce sosyal medya hesab\u0131n\u0131 y\u00f6netmenin ezici s\u00fcrecini \u00e7ok daha kolay hale getiriyor.<\/p>","protected":false},"excerpt":{"rendered":"<p>Recently, a friend of mine asked me to recommend to her the best social media managing and automation service available. She runs a small agency with about 15 employees and less than 50 clients, whose social media presence and blogs she currently manages. I was nearly done with the pros and cons of Hootsuite and &hellip;<\/p>","protected":false},"author":22,"featured_media":8144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-7828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>eClincher: The New Social Media Marketing Tool In Town<\/title>\n<meta name=\"description\" content=\"eClincher is just the all around, one man army and Swiss Knife every social media manager or owner loves. There is simply nothing it cannot do!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aptgadget.com\/tr\/eclincher-new-social-media-marketing-tool\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"eClincher Review: The New Social Media Marketing Tool In Town\" \/>\n<meta property=\"og:description\" content=\"eClincher is just the all around, one man army and Swiss Knife every social media manager or owner loves. 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