What Does Instagram Handle Mean?

Many users do not know that Instagram has a handle which is known to provide a unique username. This unique username is what actually identifies you on Instagram. With billions of active users of Instagram, a handle definitely comes in handy.

If your handle does not stand out, it would be difficult for other users to find you. If you would sum it up, a handle is actually similar to a business name. This means, it has to be catchy and it has to have the essence of your brand.

How do you choose an Instagram handle that will attract new followers? If this is a question you have in mind, you came to the right place. In this article, we shall provide you a guide on how to create a handle on your Instagram.

What Is An Instagram Handle?

A handle is similar to a username but it is not the same. A handle is unique. If you would notice, handles could be found at the top in big letters. It is right next to the follow button. Another indication that an Instagram user is using a handle is when the last part of the URL of the profile page includes capital letters.

There are two differences between handle and an Instagram name. A handle belongs to one user and no one could use it ever. Your username, on the other hand, does not have to be unique. Instagram handles are useful and usernames aren’t much functional. In fact, handle could be used to tag you in pictures, stories and videos. For example, if you will be tagging Apt Gadget you would type @AptGadget not @Apt Gadget.

Since a handle is part of profile’s URL, if you change it, it would also change your link. However, with a username, if you change it, it will not affect your profile URL. Lastly, a handle is what would show when someone would search you while a username only shows on your profile page.

How to Create an Instagram Handle

Before we create an Instagram Handle, you would need the basic requirements such as

• Your handle should not be longer than 30 characters
• It could only contain letters, underscores, numbers and periods only. This means, it cannot include spaces or other symbols.
• It must be unique.

We understand that finding a unique handle could be challenging. Do not get discouraged as it is worth having.

Why Is Your Instagram Handle Important?

A handle is important to have. It helps you have a higher number of followers and if you are an influencer or brand, it will definitely help you boost your profile. Here are some of the many benefits of having a good Instagram handle.

• Make you easier to find on Instagram
• Make it easy for people to tag you with @ mentions
• Distinguish your brand from other profiles
• Give people an idea of what your profile is about

Instagram Handle Tips

Do not overthink it

When creating a handle, the most difficult part is looking for one that is unique. Though there are many names that could be taken, you could use different variations, which could make it unique.

Tie Your Handle to Your Niche

When choosing your handle, it is important that you consider your niche. This would help you find a unique handle. For example, if your business is in the fitness industry, you could include it in your handle such as aptfitness.

Avoid Using Gibberish

Though it is tempting to add letters and numbers, it definitely does not make your handle unique. Everybody who has the same name as yours would add some numbers.

Add Emphasis to Your Handle

Use words that would make you stand out. Use words such as Official, Real or Original. You could also use The or I’m which would provide a more personal touch.

Think Long-Term

Think of long term. What would you like your brand to be in the future? What is your goal? Include these information when you create your own handle. You could also include your location which could provide more appeal to your handle.

How to Change an Instagram Handle

• Tap your profile icon which could be found on the bottom right corner of your screen.
• Tap Edit profile
• Tap username field
• Enter your new handle
• Tap on the blue checkmark on the top right corner to submit the change
• The handle will change right away.

Should I Put My Instagram Handle on my Business Card?

Instagram is a tool not only used for personal and for fun. It is also used as a tool for business, trade and for influencing. Many artists, construction companies, chefs, landscapers and many more use Instagram to show their work. This is why many users provide their Instagram handle as part of their business cards.

Here are some of the reasons why you should consider having a handle:

• It is a convenient way to share your work – you could show a well-maintained Instagram page where you could show your work and portfolio.
• Great way for networking – even when you are just a prospect, users could follow your page. This could introduce you to other users.
• It is a legitimate communication channel – This could be a huge help especially when communicating with your potential customers.

Conclusion

We hope that through this article, you were able to find useful information about Instagram handle.